MASK vs Bitly
MASK is one workspace for links, bio pages, QR codes, campaigns, analytics, and custom domains. Here's a neutral side-by-side with Bitly.
Bitly is a well-established link shortener with QR codes and click analytics. MASK offers branded short links and dynamic QR codes too, and adds bio pages, campaigns, and a unified analytics workspace — so links, pages, and codes share one home.
Side by side
MASK and Bitly, capability by capability
Bitly is best known for short links & qr codes. MASK brings the capabilities below together in one workspace.
| Capability | MASK | Bitly |
|---|---|---|
| Branded short links | Custom slugs on your own domains | Core feature |
| Bio pages (link-in-bio) | Drag-and-drop page builder | Available |
| Dynamic QR codes | Editable, trackable codes | Core feature |
| Custom domains | Your domains across every link | Available |
| Campaigns & UTM | Campaign grouping + UTM builder | Varies by plan |
| Analytics | Clicks, geo, device, and referrers | Core feature |
| Team & workspaces | Roles, permissions, workspaces | Higher tiers |
| API & webhooks | REST API and webhooks | Available |
Comparison based on publicly available information and general product positioning, last reviewed June 2026. Features and plans vary by provider and change over time — please verify current details with each provider.
One workspace
Everything connected, in one place
Short links
Branded links with custom slugs on your own domains.
Bio pages
Drag-and-drop link-in-bio pages, no code required.
QR codes
Dynamic QR codes you can edit and track after printing.
Campaigns
Group links by campaign with a built-in UTM builder.
Analytics
Clicks, geography, devices, and referrers in real time.
Custom domains
Put every link and page on a domain you own.
Get started
See your links, pages, and codes in one place
Free to start. Bring your links, bio pages, QR codes, campaigns, analytics, and custom domains into a single MASK workspace.